My background spans over 25 years in business development and marketing across the Asia Pacific region. My career began in the corporate world, where I most recently led the Global Marketing department for a Fortune 20 US firm. In 2019, I transitioned from corporate roles to entrepreneurship, co-founding Vivid Invest, a boutique property developer and private equity real estate fund based in Hong Kong, focused on a value-add investment strategy. I’m also deeply committed to integrating sustainability, health, and well-being into living spaces.

In addition to my role as Partner at Vivid Invest, I run a consultancy, Blue Matter Pte Ltd, based in Singapore. Blue Matter specializes in business development, data-driven marketing, and go-to-market strategies across Asia Pacific. Through Blue Matter, I am currently engaged as the Commercial Director Asia Pacific for Savaria, a Canadian publicly listed leader in accessibility and mobility solutions, where I lead the development and implementation of their regional go-to-market strategy.

Academically, my journey includes studies in Germany, Japan, the UK, and China, and I hold an MSc in East Asian Business.

At the moment, I am particularly excited to explore how AI can transform business strategy, enhance decision-making, and drive value in fields like real estate and consulting.